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company history

Imagine a business world where people always said what they meant and were honest and forthright with their clients.  Beacon Point emerged as a business idea in the mind of President, Travis Gensler as he navigated the insurance world and found that working for one captive company didn’t allow him to provide honest options for clients.  He felt he was forcing clients into a box that wouldn’t necessarily meet all their insurance or risk management needs.

Out of that experience, Travis decided that he wanted to create a company that would be led by a moral compass to do what is right.  He imagined a company that could be a beacon of light shining out in the darkness and pointing people in the right direction by addressing their needs instead of just selling a product.  His mission became providing honest, educated opportunities for people to cover the things they care about.

That idea sparked the beginning of what is Beacon Point today: a company with a moral compass to do what’s right by taking the time to learn about our clients and their needs.  We believe in protection through educating people on their options so they can have a customized insurance program where they make the decisions about what is covered.  We truly try to find a custom solution for each client because no two people are the same and no insurance programs should be the same.

We see the difference that having the right protection can make in someone’s life.  It provides more than just security; it ensures that things will go right when things go

2007 – Kicking the doors open

This was the time when we started our mission. We had no idea how far we would go, we weren’t even sure that we would be able to survive for a few years. What drove us to start the company was the understanding that we could provide a service no one else was providing. Seeing our friends and families being fed false information on how insurance worked started this chain reaction…

2010 – Being set Free

We learned real quick what the difference between a captive agent and an independent agent was. Being captive, we were pressured into not providing the best advice because we had sales numbers to meet. Our morals and values were tested, and am proud to say we stood our ground, which also means we set ourselves free. Running from the captive insurance company for the independent agency world. Best decision we have ever made, not only for ourselves, but most importantly for our clients who we work with.

2013 – Protection through Education

Apples to apples. The truth is that there is no such thing, and when you ask for this, you set yourself up for failure, get ready to be taken advantage of. Empower yourself with education, like we have. Completing the Certified Insurance Counselor program through the National Alliance for Insurance Education & Research allows us to help you learn the differences between all the policies and coverages. Knowing there are not two polices the same is half the battle, also knowing how they fit within your situation is the other half. We advise you to work with someone who is dedicated to ongoing education. Ask your agent for a list of educational classes they have attended in the last 10 years and see what you get.

2016 – It’s Bigger than Insurance

Our process of working with our clients, helping them identify and manage their risks is a never ending process. For those who partner with us, find they have a better experience in the long run. It’s not always about buying an insurance policy, sometimes there are other ways to deal with the potential risk.

Help us give back to the community. We are proud to say that we cherish the time we get to spend giving back. Not only does it make the world better one smile at a time, but to see our clients join us, fills our hearts!